PROBLEM
Design a boutique liquor product for architects.
SOLUTION
Mexico has long been a source of inspiration for architects. Mexico’s rich history, diverse creative scene & varied architectural styles has positioned it as a great place to visit for creatives.
Dos Ojos is a line of Mexican liquors inspired by the past and present of Mexican history. The visual identity has a modern minimalist aesthetic but uses type, splashes of color and abstract & figurative icons to represent key characteristics of the Mexican culture.